View Single Post
  #33  
Old 11-01-2010, 20:03
Bryter Layter Bryter Layter is offline
Winterlover
 
Join Date: Aug 2008
Location: Hogtown
Posts: 5,718
Quote:
Originally Posted by mafiamonroe View Post
It's a nice coat but such a naff advert. And the quote is a bit Alan Partridge. And why so sad James? You are getting free amps so there's no need to look so pained!
Yeah, it's a crap ad - awful font and the layout of the text is extremely amature...looks like an in-house team put it together. Still, it's brilliant in it's own way. I don't know if this is one of a series, but using well-known musicians to endorse the product in a really basic and simple fashion, makes it stand out, especially to those the product/ad campaign is aimed at. It's recall they're after which means the image itself is the star, not the text or layout. I like it as a campaign, but it's certainly not great creative. James looks pretty cool though. Probably got a lifetime supply of amps in lieu of a monetary payment for endorsing the product.
Reply With Quote